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Why people behave the way they do and how they can become who they could be.

Keynote speaker · Executive coach · English & Dutch

"Annick keynote hits, confronts and stays with you because everyone sees themselves or their environment reflected in it." - Patrick Kestens, BDO

Highly Commended — London Speaker Awards 2025

& 2026 (Thought Leadership)

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Keynotes

Where there's friction, there's an opportunity for growth.

Whether within yourself, in a conversation, across a team or in leadership, once you recognise the dynamics at play, you can choose how to respond.

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  • The Predictability of Toxicity

Toxic behaviour follows a predictable pattern. Once you see it, you can act on it, rise above the dynamic and reconnect with your own strength.

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  • Behavioural Team Dynamics™

How every team member, leader included, handles emotional and challenging moments shapes how a team behaves as a whole. When team members understand each other better, they can bring out the best in one another. 

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  • Psychological Flexibility

Why we avoid everyday challenges, from the difficult conversation to the email we keep postponing, how to break that pattern and choose in the moment who we want to be.

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  • The Indestructible Self

Why and how we built the self we live in, and who we can become when we no longer need it.

Beyond the keynote

For a deeper dive,

each keynote is also available as:

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  • Workshops & masterclasses

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  • Team sessions

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  • Executive coaching

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  • The Leadership Lab: for leaders who learn together to lead by example in how they relate to others and handle pressure, using real-life situations they face.

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About
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About Annick

When we’re challenged, we fall back on old patterns, as people, as teams and as leaders. Once we understand those patterns, we can choose who we want to be, and grow stronger because of it.

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Annick Seys has worked with people in difficult situations for more than 25 years, the last 15 of them through the lens of behavioural science, with a focus on lasting change. She founded a training institute and led it for almost ten years, training thousands of psychologists and therapists in several European countries.

 

She co-authored three professional books on lasting behavioural change.

 

She began her career as a social worker, working with families facing serious challenges, and spent several years in education as a teacher,  a student counsellor, and as part of the school’s pedagogical leadership.

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Today, she brings all of that expertise together in her keynotes, enriched with examples from her own life and from the leaders she works with. She blends science with story, and humour with honesty.

What clients say

“Annick’s talk was one of the highlights of HR Week for me. She spoke with such openness and warmth, and had a calm, engaging presence that held the entire room, even at the end of a long day. I’d happily recommend her for other events.”

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Maruta Ignatoviča - People Ops Team Lead, GoCardless

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